I just think if the word on the street about the movie was positive, more people would see the movie. I don't think that is an over simplification. I think what is keeping the Twilight fans away is bad word of mouth. Those in that particular audience may have spread the word that the movie is silly or too comedic. There has to be a reason why they apparently have not seen the movie. If only a segment of their audience went to see the DS movie it would have performed better. It seems the movie is drawing in an "older" audience from the articles I have read.
What could be keeping many
Twilight fans away could be as simple as that Depp and his take on Barnabas is certainly no Robert Pattinson and Edward Cullen. (And to that many would joyously cheer Hallelujah!! - but that's beside the point.) That and the fact that the entire premise of the DS film isn't that it's a romance, which is basically the entire premise of the
Twilight franchise.
And I've also read the articles that have said that the film definitely skews over 25. But the interesting thing is that for the most part, the younger people who I know of who've seen the film have enjoyed it.
I just saw another article that indicated that DS movie had "bombed". I do agree those type of hot words get readers' attention and make for headlines. I'm just saying we need to be prepared to deal with this negativity for the rest of the year.
Even if the film was to make a gazillion dollars profit from DVD/Blu-ray sales and that spurred 15 sequels, we would not just hear from some corners for rest of this year, we would still hear for the rest of our lives and then some that the film bombed. As I've said before, that's just the nature of the current entertainment culture. And even beyond that, as DS fans we're certainly well indoctrinated into hearing how bad the original DS was (even though it certainly was not and was actually a step above its contemporary soap opera competitors), how NoDS bombed (even though it didn't), how the '91 series failed to attract an audience (even though that's untrue and the fact of the matter is that it not only came in first in its time period most weeks, it ruled in the 18-49 demos), and how the '04 pilot was such a disaster that it was completely unsalvageable (even though that isn't the case, either). So nothing that will be said about the film will be in any way new to us...
21 days 21 hours 21 minutes 26 seconds since the Depp/Burton Dark Shadows has been in release(ET)!!