And here's the form with the coupon that's referenced in the letter:
(Click
here for a 1649X2200 version)
Notice that the graphics for the form include part of the graphics for the cover of the trade paperback. And there will be more about the trade paperback in a future SG post...
"TOTALLY FAITHFUL TO THE DARK SHADOWS SAGA" Uh huh...
"Witness the stories NBC will never show!" When it comes to Barrettstown, hopefully NBC would have had the good sense never to have approved it, much less to have shown it!!
They make it seem like subscribing to the comics using the coupon gives fans a discount. But the truth is the subscription price has always been $14 for 4 issues. And if you break it down that means subscriptions have always been discount 10% off the cover price. 10% off the $2.50 cover price would mean each issue would cost $2.25. $2.25 X 4 = $9 $1.25 X 4 = $5 for shipping and handling. And $9 + $5 = $14. And that even works out for the fans who were willing from the start to subscribe to three four issue books because $14 X 3 = $42. (Though considering it cost Innovation $0.75 to mail each issue, they were only making $0.50 on the handling per issue. And really it wasn't even that vs. the cover price because they'd discounted that $0.25, so they were actually only making $0.25 on the handling per each subscription issue.)
And speaking of pricing, considering the trade paperback was to include more material than had been included in Book 1's actual issues, it's quite interesting that they were only going to charge $9.75 for it - and that price included postage and handling...
And in a future SG post we'll be learning more about the gold foil, embossed cover versions of Book 2, Issue 1...